In Honor of Small Business: The Little Vintage Baking Company Interview
In honor of Small Business Saturday, November 28th, 2015, Liz Watkins Media & Designs has interviewed 18 business owners. These interviews will be featured on Liz Watkins Media & Designs' blog. The goal is to shine a light on small businesses. Continuing with the Small Business Interview series is Ashley Barbey. Barbey is the owner of The Little Vintage Baking Company. This is the 5th interview.
The Little Vintage Baking Company
Owner of Business: Ashley Barbey
Address of Business: St. Louis, MO
Ashley Barbey is very talented baker that I have had the pleasure of knowing for six years. I've seen her work very hard to find her passion and make it into a business. Ashley Barbey is the owner of The Little Vintage Baking Company. An amazing cake artist and pastry chef who has created an online bakery she creates custom and scratch made cakes, cupcakes, pies, and cookies.
What does The Little Vintage Baking Company do?
I create custom wedding and novelty cakes, cupcakes, pies, cookies, and other desserts
When did you start The Little Vintage Baking Company?
What did it take to get the business started?
Developing a solid plan on what I wanted to sell and who my target market was, a whole lot of baking, and tweaking my recipes. I had to figure out what I wanted to sell, how I wanted the finished product to look, and how I wanted to build my business.
How long did it take to make profits and why?
Before I began my business officially, I figured out my costs in order to make a profit from the beginning. Cakes can be a tricky thing to price as no two cakes are ever the same and I knew that I had to figure these things out before jumping in to my business.
Why did you choose to start your own business?
I love art and I love baking. I felt that being able to combine the two into a business was exactly what I should be doing with my life.
What are you responsibilities?
Nearly everything. I do whatever needs to be done. I’m always trying to improve my business and make it better.
What are some of the problems/risks you're faced while running your business?
It’s always been challenging to keep up with social media but I have processes in place that will take care of that. Running a business is work and you learn a lot along the way. Working through challenges and obstacles helps run a more effective business over time.
What are some of the benefits of owning your own business and running it?
Being my own boss and doing what I love.
What are some recommendations you would give to someone who was trying to start their own business?
Write up a business plan. Talk to others in your industry who are willing to give you advice. Be prepared for a lot of hard work.
Do you enjoy what you do?
Yes, very much so. I’d consider it my dream job. I love what I do.
Do you also support other small businesses?
Yes, definitely. I try to buy from small businesses and local businesses if possible. Etsy is one my favorites.
By: Liz Watkins
November 22, 2015